Mareines Arquitetura came to us with an identity issue: how to exist as a new brand after a separation with a former partner?
Our response was to use their organic culture and their innovative take on architecture to create a strong brand that would match their vision, a brand new start with a singular identity.
Their universe is to be considered as a whole and, since each project is unique, they need to be made accessible, be it for a future client, or an enthusiast. With this direction in mind, we built a website that would offer both a digital journey through all their projects and continuity through their new identity.
The key to make it happen was to rely on a user-centric UX, a fine copywriting, a content-first web design and an in-house development.